Painting is paint, color, it is embedded inside our body.
Its outbursts are large and demanding.

Kazimir Severinovich Malevich

Rainbow psychology

All of us in childhood rejoiced at the appearance of a rainbow in the sky after the last rain. Everyone tried to memorize the number and sequence of the colors of the rainbow. Who among us does not remember such funny phrases as:
  • TOevery ABOUThotnik Fwants Znat, Dde FROMwalking Fadhan.
  • TOak ABOUTtwice Fac- Zstinker Dolova FROMbroke Fonar.
  • And other options.
Where the first letters of the words mean the corresponding color name:
  • TOeach is red;
  • ABOUThotnik - orange;
  • Fwants - yellow;
  • Znat - green;
  • Dde - blue;
  • FROMwalking - blue;
  • Fazan - purple.
But we did not even think at that time that each color affects us, our character and our life to one degree or another.
And now, having already become adults, we can trace the psychological connection of a certain color, preferred by us, with this or that trait of our character.

Red in psychology

Since ancient times, people have shown a special interest in the color red. In many languages, the same word means red and, in general, everything is beautiful and beautiful. Among the Polynesians, the word "red" is synonymous with the word "beloved." In China, a sincere, frank person is said to have a "red heart," while the heart of a bad, insidious person is black.

Red - exciting, hot, energizing, association with danger and aggression. Red is easy to draw attention to any advertisement. Pulse and blood pressure can increase if you look at red for a long time. Red tires quickly.

The meaning of red in psychology

Red people love to be leaders. Almost all their feelings are at their maximum. They are persistent, do not like to postpone business. It often happens that those who prefer red are demonstrative and selfish, intolerant, stubborn and cruel. The woman in red tends to flirt with guys most of the time.

Red also means power, greatness. In Byzantium, only the empress had the right to wear red boots. The emperor signed in purple ink, sat on a purple throne. For many peoples, red symbolizes the south, flame and heat.

Aggressive colors are red, red-orange.

Pink in psychology

Pink is a soft color that dulls the emotions of anger and aggression. In places where children with antisocial behavior are corrected, pink walls or furniture are often used. If after a hard day you come home angry and aggressive, look at something pink and your aggression disappears.

Pink can mean goodness, passion, romance, love. Those who prefer pink want to live life to the fullest, want new experiences, are hardworking and do not like to relax. But sometimes people who prefer pink can be frivolous, childish, loving to show off in front of everyone.

The value of pink in psychology

Pink is the color of life, of all living things. He talks about the need to love and be kinder. Those who like him can get excited about the smallest thing. For people who are overly pragmatic, this color causes irritation.

Orange in psychology

If you're in a bad mood, look for something orange. Orange will certainly cheer you up, especially if it's winter outside.

In winter, everyone rejoices in orange even more than in summer, due to the lack of sun. It's hard to imagine effective advertising without orange.

The meaning of orange in psychology

People who prefer orange are creative people. They are strong, freedom-loving, forgiving everyone. They have inexhaustible energy that must be spilled out, for example, by creating another masterpiece. Orange lovers can have a high opinion of themselves.

Orange is the favorite color of possessors and passionate dreamers. In heraldry, this color also means hypocrisy and pretense.

Yellow in psychology

Yellow is the color of gold, which since ancient times was perceived as a frozen sunny color. It is the color of autumn, the color of ripe ears and withering leaves, but also the color of illness, death, the other world.

Among many peoples, women preferred yellow clothing. Often, yellow served as a distinctive feature of noble people and the upper classes. For example, Mongolian lamas wear yellow clothing with a red belt.

On the other hand, among some peoples of Asia, yellow is the color of mourning, sorrow, sorrow. In Europe, a yellow or yellow-black flag stood for quarantine, and a yellow cross for plague. Among the Slavic peoples, yellow is considered the color of jealousy, betrayal, and in Tibet, jealousy is literally called “yellow eye”. Let us also recall the "yellow press" and the "yellow house"

The meaning of yellow in psychology

Yellow stimulates the brain and nervous system. Yellow is joy, warmth and faith in the best. The combination of black letters on a yellow background is the most advantageous for the most effective advertising, as it contributes to better memorization of the text. But do not overdo it with yellow, as it can overexcite the brain and anxiety can arise.

People who love the color yellow want to reveal themselves, to achieve the goal they have set for themselves. They are self-confident, joyful and cheerful. These people often have a high level of creativity. Yellow helps them in difficult times, concentrates their attention. Sometimes they like to gossip, or just chat, and are also often scattered and critical of themselves and others, but at the same time their self-esteem is not at all low, but vice versa.

Green in psychology

Green is a natural, calming and relaxing color. Green has healing properties, normalizes high blood pressure. People who choose green choose their path in life clearly and rationally.

Any task in life is taken seriously. They love to help others. Their inner world is rich, but they are in no hurry to open it, although they are not secretive in themselves.

The meaning of green in psychology

Green is the color of grass and leaves. For many peoples, it symbolizes youth, hope, fun, although sometimes - and immaturity, insufficient perfection. Green is extremely material and has a calming effect, but it can also produce a depressing impression (it is no coincidence that melancholy is called "green", and the person himself "turns green" with anger).

The people of Iran associate green with both rapid growth and freshness, and with unhappiness, sadness, grief, therefore, the unfortunate person is referred to as "green leg", and the cemetery is referred to as "green house". In medieval Europe, jesters wore green and yellow clothes, and bankrupts in Germany had to wear green hats.

Our summer is winter, only painted green.
Heinrich Heine

Blue in psychology

For many peoples, blue symbolizes heaven and eternity. It can also symbolize kindness, loyalty, constancy, disposition, and in heraldry it denotes chastity, honesty, glory and fidelity. "Blue blood" speaks of a noble birth; the British call the true Protestant "blue."

In addition, blue is close to black and receives symbolic meanings similar to it. It was considered mourning in Ancient Egypt and among some peoples of South Africa. The French call horror “blue fear” (remember the tale of the “blue beard.” Among the Slavic peoples, blue served as the color of sorrow, grief, was associated with the demonic world. Ancient legends describe black and blue demons.

Blue in psychology

If you want to instill confidence in someone, wear blue clothes. Blue will not only inspire confidence, but also respect for your person, and will also emphasize your high social status, and show others that you are inclined towards stability.

Water blue and ice blue soothes and cools. The heart rate becomes lower. If you want to motivate employees to work efficiently, paint your office walls blue. This will help not only to work productively for office staff, but also to train weightlifters more effectively. It is proven that in rooms with blue walls, the performance of athletes increases.

Purple in psychology

Purple is a dangerous color. It puts pressure on the psyche, causes apathy. At the same time, purple increases low self-esteem.

People who love purple are unusual - not like everyone else. It is difficult for them to realize themselves in life, they are usually very self-critical, they always control themselves very rationally.

The meaning of purple in psychology

Purple also symbolizes the inherent infantilism and suggestibility of a person, the need for support, support. In this sense, the choice or denial of the purple color acts as a kind of indicator of mental and sexual maturity.

Lilac color in psychology

What does lilac mean in human psychology?

Lilac is one of the shades of purple, as well as a mixture of blue and red (a mixture of feminine and masculine principles), signifies a bright future. Blue in this shade gives a certain chill, which also gives the meaning of nostalgia, and red - creativity.

Therefore, if we speak succinctly about lilac color, then this is a clear future, nostalgia and creativity. A similar description is often found in adolescents who are full of strength, but they do happen at times, and they also have everything ahead.

The meaning of lilac color in psychology

Also, as shown by the results of various studies, lilac color raises a person's self-esteem well. Therefore, people with an underestimated indicator are recommended to wear lilac tones or jewelry.

Lilac color in human psychology is vanity, immaturity. This color is often chosen during adolescence.

Lilac color in the psychology of women

If the lilac color is liked by the female sex, this means that she has a creative inclination or the ability to fantasize and imagine well. It is also generally accepted that such girls like to cheat themselves, while experiencing severe stress and depression. On the other hand, such representatives of the fair sex are cautious, have a desire for harmony and aesthetics.

Usually a love of color leads to a matching wardrobe color. But it is worth remembering that everything is fine in moderation, you should not overdo it, since an overabundance of this shade can cause disgust from the people around you.

Brown in psychology

Confident people choose brown.

Usually brown is preferred when everything around does not fold well. He is a kind of hope that everything will be fine.

The value of brown in psychology

People who choose brown love to work and always tell the truth. If you are going to apply for a job, wear something brown.

Black in psychology

Black color in psychology, as a rule, symbolizes misfortune, grief, mourning, death. So, in ancient Mexico, during the ritual sacrifice of a person, the face and hands of the priests were painted black. Black eyes are still considered dangerous, envious. Sinister characters are always dressed in black, the appearance of which portends death.

Black is authoritarian. If we see a man or a woman in black, or a black car, then subconsciously they become more significant for us. This is probably why the limousines of rich and wealthy gentlemen who want to appear authoritarian are black, like their clothes. Black color means not only authority and weight, but also aggressiveness. There is such an interesting fact: football referees often punish the team that has a black uniform with free kicks, as well as yellow and red cards.

People who prefer black are mysteries. They want to unconsciously attract the attention of others, since black is curious, because it hides something interesting and scary behind it. If you only wear black, then this may indicate that you are missing something significant in life. Thus, you protect yourself from unpleasant reality, you try to hide. Better to get out of this state. But this should be done slowly, gradually changing the attributes of black clothes to other bright colors.

The meaning of black in psychology

It is believed that there is a connection between black color and sex appeal. In some African tribes, women with very black skin are highly regarded as lovers, but not as wives. Passion for love is shrouded in darkness and mystery; therefore, black can symbolize something intimate and passionately desired. Among the Arabs, the expression "blackness of eyes" means beloved, "blackness of heart" - love.

Thus, black can also have a favorable meaning. It is perceived this way, for example, in the arid regions of Africa, where there is little water and black clouds promise fertility and abundance. Black bulls, goats or birds are sacrificed to the guardian spirits who send rain, and the priests also dress in black.

Gray in psychology

Gray in psychology is a neutral color. Rarely will you meet someone who would love gray, and just as rarely will you meet someone who cannot stand gray. Gray does not distract from the important matter, so business people prefer it. At the same time, gray is quite friendly and reliable.

The meaning of gray in psychology

Usually, those who prefer gray put reason first, not emotions. Gray clothing gives strength to insecure individuals.

White color in psychology

White color in psychology symbolizes purity, spotlessness, innocence, loyalty, virtue, joy. It is associated with daylight, as well as with the generating force that is embodied in milk and eggs. Whiteness is associated with the idea of \u200b\u200bthe obvious, generally accepted, legitimate, true. All hospital employees are wearing white coats, most likely because white has an association with cleanliness.

White color in psychology symbolizes completeness and perfection, freedom of possibilities and the removal of any barriers. This color also symbolizes purity in religion. In addition to all this, the white symbol of equality, because it is in it that all colors are connected.

The meaning of white in psychology

People who prefer white are ready to give themselves up to their work completely, but at the same time they are hard to touch. Sometimes they can isolate themselves from everyone around and the surrounding affairs, be disappointed in everything, and, detachedly, get bored all day. Sometimes they are open to the whole world, they can easily sense lies, and just as easily reveal the truth of a complex problem.

However, white can have the opposite meaning. By its nature, it seems to absorb, neutralize all other colors and correlates with emptiness, disembodiment, icy silence, and ultimately with death. The Slavs dressed the dead in white clothes and covered them with a white shroud.

It is customary for some tribes in Africa and Australia to paint the body with white paint after the death of someone close. In China and some other countries in Asia and Africa, white is the color of mourning. In the old days, white mourning was also used among the Slavs.

Explaining to someone why the condom is white, Ranevskaya said:
"- Because white makes you look fat."
Faina Georgievna Ranevskaya

Color psychology and human character: relationships

Each person prefers one color, at least not more than two or three (depending on where these colors are used - in clothes, furnishings, car color, etc.). The pleasant or unpleasant feeling that a particular color evokes can change over time. But in any case, the color you prefer can tell a lot about your character and emotional warehouse. Psychologists in such cases use a color test developed by the Swiss psychologist Max Luscher in the late 1940s. The Luscher test, used by professional psychologists, requires special training for its application. The "lightweight" version of the Lyusherov test can be easily tested by everyone, using the usual setting of a modern color TV.

Psychologists say: if the red color predominates, then the owner of the TV is gullible, but overly emotional and aggressive. If yellow clearly stands out, then such a person inspires confidence in others, is an optimist and expresses friendliness. But the constant smile on his face is most often a mask behind which a strong internal tension is hidden. The predominant blue-green color indicates that a person is timid and weak, but dangerous if someone gets in his way. And, finally, those who prefer light blue are accommodating, lazy and do not know the measure in food and drink.

An experienced observer can also provide additional information about a person by their preferred color of the car. This can be proved by the data of the American psychologist Berthold Schwartz, who claims that the color of the car can be used to judge some of the psychological characteristics of its owner. So, the owners of red and yellow cars are optimists, lovers of life and consider themselves happy. Nature lovers and realists ride in green. Blue is chosen by people with a balanced character. Owners of white cars are conservative, while black ones are used by business people. Gray and silver to taste of proud people, and brown are preferred by respectable spouses and fathers of large families.

The meaning of colors in psychology - table

Below is a brief description and meaning of primary colors in personality psychology. Based on the preference for one color or another, everyone will independently be able to draw a conclusion about their psychological characteristics. Table 1 - The meaning of colors in psychology (briefly)
ColourColor value
RedThe color of passions.

If this is a favorite color, then such a person is bold, this is a strong-willed, domineering type, quick-tempered and sociable. Besides - .

People who are irritated by this color have an inferiority complex, fear of quarrels, a tendency to solitude, stability in relationships. The red color symbolizes excitement, energetism. This color is also a symbol of eroticism.

Disgust, ignorance of red reflects organic weakness, physical or mental exhaustion.

Prisoners of war, forced to live in life-threatening conditions for years, especially often rejected him.

Red is the color most preferred by teenagers.

YellowIt symbolizes calmness, ease in relations with people, intelligence.

When he is loved, it means sociability, curiosity, courage, easy adaptability and taking pleasure in the opportunity to be liked and to attract people.

When he is unpleasant, then we are talking about a focused, pessimistic person, with whom it is difficult to establish an acquaintance. Yellow comes from mixing green and red and is the color of energy.

The greatest preference for yellow is given to pregnant women who expect a successful outcome of childbirth, as well as people who tend to change places.

Yellow is also interpreted as the color of illumination (halo / aura of Christ or Buddha).

GreenThe color of nature, nature, life itself, spring.

Those who prefer him are afraid of other people's influence, looking for a way to assert themselves, since this is vitally important for him. Those who do not love him are afraid of everyday problems, vicissitudes of fate, in general, all difficulties.

Green color contains latent potential energy, reflects the degree of volitional tension, therefore people who prefer green, strive for self-confidence and confidence in general.

On the other hand, eccentric people who achieve the assigned tasks not by purposeful volitional activity, but through emotions, reject green as unsympathetic.

Along with them, green is rejected by people who are on the verge of mental and physical exhaustion.

BlueThe color of the sky, peace, relaxation.

If you like him, then it speaks of modesty and melancholy; such a person often needs to rest, he quickly gets tired, the feeling of confidence, the benevolence of others is extremely important for him.

In rejection of this color, a person is revealed who wants to give the impression that he can do everything in the world. But, in essence, he is a model of insecurity and isolation. Indifference to this color speaks of a well-known frivolity in the field of feelings, although hidden under the mask of courtesy.

In short, choosing blue as the preferred color reflects a person's physiological and psychological need for peace, while denying it means that the person avoids relaxation.

With illness or fatigue, the need for blue increases.

The color of individuals who are firmly and confidently on their feet.

People who have a soft spot for it appreciate tradition. The preference for brown reflects, first of all, the desire for simple instinctive experiences, primitive sensual joys.

However, choosing this color as the most preferred color also indicates a certain physical exhaustion. Normally, along with black, brown is the most commonly rejected color.

The blackThe color of uncertainty, symbolizing a gloomy perception of life.

Anyone who prefers to dress in black often perceives life in dark colors, is insecure, unhappy, prone to depression, because he has no doubt that his ideals in life are unattainable.

Frequent change of a black suit or dress for another, brighter, more catchy one, indicates that pessimistic moods are often dispelled. The constant choice of black indicates the presence of a certain crisis state and characterizes an aggressive rejection of the world or oneself (remember the black banners of the anarchists).

Children who are acutely experiencing a lack of care and love often use black shading in their drawings. Normally, black is usually rejected.

GrayFavorite color of judicious and distrustful natures who think for a long time before making any decision.

It is also a neutral color preferred by those who are afraid to announce themselves too loudly. If you don't like this color, then this is an indicator of an impulsive, frivolous character.

Often, the gray color is also preferable in severe overwork as a barrier to isolate from the stimuli of the outside world. In situations of psychological testing, this color is used as a means of protection against the penetration of another into the inner world of the subject.

A study of about two thousand young men in the situation of competitive exams for filling vacancies showed that 27% of the respondents gave the first place to gray instead of the usual 5% in a normal situation.

WhiteA synthesis of all colors, so it is the “perfect” color.

It has a significant meaning, since it simultaneously conveys the brilliance of light and the coldness of ice.

A person with any character can give preference to this color, he does not repulse anyone.

Video: India Color Festival

Conclusion

Which color do you like the most? What is your favorite color?

In the survey below, select 2-3 options for the colors you like most in life, and then, carefully read in the article what the colors you choose mean in personality psychology.

If your life has lost color, paint it yourself! It's worth it.
author unknown

Color is very important in home design. He can set the tone, focus on something specific and give energy to the space. Interestingly, which has more shades than any other. It is also the most common color in nature and is the second most popular and favorite color after blue.

Let's take a closer look at green and define its meaning and consequences of use in living space.

Definition of green

At its core, green is a color between yellow and blue in the color spectrum. Interestingly, green has a physical effect on our body, including stimulating the pituitary gland, relaxing muscles, and dilating blood vessels. In other words, green is great for calming down and relieving stress.


Anywhere in the world, green symbolizes different things to different people. For example, it is a sacred color in Iran (along with blue) and symbolizes paradise. It is the emblem of Ireland.

Green is the color of eternal life in Japan and a symbol of hope in Portugal. This is a symbol of infidelity in China or bad news for Israel in general. In the United States, it is the color of currency and luck.

Green meanings and effects

Many people know that green is obtained by mixing yellow and blue. Therefore, it absorbs the best qualities of both primary colors: from yellow - the properties of clarity and optimism, from blue - a special charm. Below we will show the different meanings of green based on psychology.

Growth and renewal

Compared to the birth of fresh leaves on trees every spring, green is associated with growth and renewal. Green helps to restore and rejuvenate missing energy in nature and in human beings (physically, mentally and emotionally) and symbolizes vitality and freshness, although this color is ironically associated with soreness as well.

Emotional positive

Green gives us the ability to love and nurture both ourselves and the people around us. Additionally, green is the color of the heart chakra, which is essentially the center of the human energy system and includes the entire chest, lungs and heart.

The heart chakra is believed to bridge the gap between the physical and spiritual worlds. As a representative of color, green improves people's ability to love, empathize, and compassion.

Balance and harmony

There is a lot of green in the natural world, it symbolizes healing and vitality. This color is also used to balance intelligence with emotions by creating balance between the head and heart. Green encourages us to educate ourselves and others and not depend on anything.

Sanctuary

Green is a haven from the stresses of busy city life and modern life. It restores in us a sense of natural well-being and inner stability.

Interestingly, green is used for night vision devices because the human eye is the most sensitive and able to distinguish most shades of this color. This is why green effects are so popular for home decoration.

Hope and change

Green can be used in association with the anticipation of things to come. This is not surprising, since changes and transformations are necessary for growth in nature.

Interestingly, the ability to support these growth-related changes is also part of green energy.

Wealth and generosity

Along with representing natural change, green can mean expansion or enlargement, which is associated with prosperity and abundance. Green is generous in nature. It is also associated with progress, it is not without reason that there is an expression “to give the green light”.

And vice versa, green is a reflection of the selfish and materialistic essence of a person, they say about this “green with envy”.

Creativity and productivity

For interior design, where productivity and creativity are in harmony, green is often chosen. In fact, green is used to reduce distraction, nervousness and rudeness.

Moreover, green is considered ideal to improve reading ability. This perhaps explains why shades of green are used in offices and schools.

Friendly and diplomatic

Green is a pleasant color, full of love for nature, family, friends, home, garden. As a natural peacemaker, this color is suitable for negotiation and consultation. There is an opportunity to assess the situation from several sides and a sense of justice, objectivity with green, although these traits can produce the effect of excessive softness and / or excessive caution.

Variations of green and their meanings

As discussed, green has more hues than any other color. Although they all look green, these shades do not carry the same meaning and aesthetic impact.
green is traditional, symbolizing peace (like an olive branch, even if not green as such), but olive can also suggest deception and betrayal.

Greenish yellow or historically associated with cowardice and fear; however, this color can look beautiful in indoor design, especially in natural light.


Neon, or, positive, playful and naive, brings to the interior a sense of anticipation of something new and interesting, youthful enthusiasm.


Aquamarine (green-blue or blue-green) is the color of the tropical ocean. It soothes the spirit and heals emotions.

Green is the color of grass and money. Natural, self-confident and healthy.


inspires and is believed to be associated with well-being and wealth.

green is slightly bluer than emerald green, so it shifts emotions towards trust, tact and diplomacy, not to mention generosity.


Teal is a rich tone of green, combining its maturity and depth with serenity, integrity and sophistication.


Dark green is similar to the brooding older brother of other greens - somber and dark - it exudes a little greed, selfishness and resentment.

Surely now you will know what green means, and share your impressions in the comments.

"Colors are the native language of the subconscious", -Carl Jung, psychoanalyst.

Reactions to human color are associated with changes in motor skills and consciousness. The muscles of the body can contract or relax depending on the color seen. But we all perceive color differently depending on our cultural background, gender and age.

Color and age

Children under 1 year old have no color preferences. Children aged 4 months distinguish red, yellow, green and blue well, but do not differentiate them according to shades.

It is believed that for children from 4 to 10 years old, red and blue are the favorite colors. At the same time, young children prefer red.

School-aged children generally like bright and rich colors and dislike neutral grays.

Color and gender

Color preferences vary by gender. Boys are more likely to like (in descending order) blue, red, green, purple, orange, and yellow, while girls tend to like blue, green, orange, purple, yellow, and white. Grown men like blue, purple and green, while older women like red, orange and yellow.

Color and taste

Color can even enhance the taste sensation and this principle is used in packaging design. The most unappetizing are yellow and yellow-green. Products packaged in red, orange, white and pink seem to be sweeter.

Natural products in non-natural color packaging have less success with the audience.

Packaging in blue-green tones is subconsciously associated with mold.

Products of blue and blackish-purple color are avoided by buyers due to the instinct of self-preservation, since poisonous berries and fruits of this color are found in nature.

Red and orange juices appear sweeter than others.

Impaired color perception

About 8% of men and only 0.5% of women suffer from color blindness. What is color blindness associated with? There are three types of cones in our eye: L-cones recognize long (red) waves, M-cones recognize medium (green) waves, and S-cones recognize short (blue) waves. L- and M-cone defects are called red and green color blindness. S-cone defects are extremely rare. If a person's perception of red is impaired, then for him such light will look like green.

Color associations and character

For each color, we have negative and positive associations, which is associated not only with physiological reactions to it, but also with cultural education.


Red color

If a person is placed in a room with an abundance of red, then he may even have a short-term increase in pressure and an increase in pulse rate, and faster breathing. In addition, the color red makes us think that time is passing faster than it actually is.

Associations with saturated red: energetic, sexy, cheerful, passionate, active, aggressive, hot, agitated, warm, holy, patriotic, dry, warlike, restless, tense, sinful, hatred, anger, reduced profit, what confuses confused, fear, rebellion.

German scientists have determined that the red color of the uniform of a football team increases the chances of winning when playing at home.

The presence of red in the image increases the attractiveness of both men and women. Women who wear red are more interesting and handsome to men.

It is believed that people who prefer red, - passionate, with pronounced leadership qualities, emotional, purposeful, prone to extreme.


Pink color

Associations with deep pink color: exciting, happy, exciting, love color, young, cheerful, sensual, girlish, infantile, immature.

Pastel pink already evokes other associations: soft, sweet, tender, childish, cozy, delicate, romantic, feminine, affectionate, intimate, weak, fragile, sentimental.

People who prefer pink, often soft, gentle, weak-willed and dreamy natures, love comfort, are infantile.


Orange color

Associations with rich orange color: productive, tasty, warm, cheerful, courageous, fearless, curious, childish, happy, energetic, hot, juicy, sociable, friendly, loud, radiant, sympathetic, comedic, proud, ambitious, cheerful, joyful , lively, impetuous, young, dangerous.

Orange - the color of cheerful and active people, dreamers with developed intuition.


Yellow

Yellow is a tonic and invigorating color.

Associations with a rich yellow color: joyful, hospitable, decisive, noble, young, speed, movement, Sun, friendliness, energy, intuition, intelligence, favorable, safe, highly spiritual, healthy, cheerful, loud, meanness, cowardice, stupidity, deception , betrayal, jealousy, envy.

Associations with the yellow-orange color of rich tones: enterprise, purposefulness, wealth, cheerfulness, fun, aggression, strength, energy, warmth, pleasure, health, pride, importunity.

Yellow - the color of sociable, courageous and intelligent people who know how to adapt. Usually this color is not liked by pessimists and withdrawn personalities.


Green

Green and blue tones, unlike reds, can reduce pressure and muscle tension, calm nerves, and relax.

Associations with rich green color: life, benefits, movement, infancy, nature, hope, peace, abundance, adaptability, silence, undemanding, peaceful, soft, not nervous, serene, pensive, concentration, thinking, coolness, abundance, health, sympathy, weak, inexperience.

Green text can induce agreement with a statement.

Green - the color of sincere and honest people


Violet

Associations with deep purple-violet tones: nostalgia, memories, strength, spirituality, infinity, dignity, contemplative, mystical, night, conservative, thought, royalty, nobility, melancholic, mourning, pomp, loneliness, despair, sadness.

Associations with deep red-purple tones: sweet taste, refined, thirst for tenderness, romanticism, emotion, passion, creativity, unique, cunning.

Violet - the color of creative and emotional people.


Blue and blue

Associations with deep blue tones: dignity, moderation, calm, rich, pleasant, strength, robot, relaxation, maturity, quiet, cold, reliable, cold-blooded, melancholy, emptiness, sadness.

Shades of blue serve to relax, relieve tension, anxiety.

Blue- the color of spiritually developed people, sublime, often melancholic and modest.


Brown

Associations in earthy tones: simple, rich, warm, friendly, life, courageous, durable, safe, familiar, filthy.

Brown - the color of self-confident and conservative people.


White

Associations with white: light, coolness, snow, purity, clarity, reliability, innocence, silence, normality, harmony, cognition, spirituality, youth, emptiness, fear, sadness, work.

White color almost everyone likes it, so its interpretation is ambiguous - it can mean both coldness, spirituality, harmony.


Grey

Associations with neutral gray tones: quality, calm, inertia, practical, old, cold, quick-witted, sane, silent, selfishness, depression, indifference, independence, indecision, deception, lack of strength.

Gray- the color of reasonable and careful people.


The black

Associations with black: clash, strong, elegant, mysterious, heavy, prestigious, cold-blooded, unemotional, noble, despair, silence, restrained, negative, despondency, hatred, anger, anger.

In Western culture black color is the color of mourning, while in the East it is a symbol of goodness, nobility and experience.

Color diagnostics

Max Luscher (1923 -2017), former director of the Institute for Psychological and Medical Diagnostics in Lucerne, a well-known personality in the field of color psychology. The famous one has been used by psychologists, therapists and psychiatrists since 1947. By the way, in 1947 Luscher was only 23 years old when he presented the main provisions of color diagnostics at the World Congress of Psychology.

The test consists in a person choosing the most preferred color from 8 cards. After the selection, the card is removed and the test taker is asked to choose from the remaining ones, and so on until all the cards are selected.

The cards are analyzed according to the Luscher system and conclusions about the personality are drawn from the selection order. Colors in Luscher's system are not simple, but most vividly influencing human physiology and psychology. The colors participating in the test were selected from 4500 tones and shades.

In written surveys in the form of a questionnaire, a person can slightly embellish, choosing answers that are morally correct from his point of view. But the choice of color occurs unconsciously and this helps to reveal what a person really is.

Header image - Marion Michele, Unsplash.

Green is most common in nature: the vast majority of terrestrial and aquatic plants are painted in various shades of green.

Green in psychologypersonifies youth, calmness, happiness and life in general.

What does it mean in psychology?

The abundance of green in nature the world owes chlorophyll: a special pigment found in the stems and leaves of most plants.

Thanks to him, they can independently produce nutrients for themselves: chlorophyll takes a key part in a process called photosynthesis.

Green is, along with, and red, one of the primary colors, various combinations of which allow you to get an infinite number of complementary colors.

Green has many shades, and the most famous of them are light green, turquoise, olive, chartreuse, aquamarine.

Interesting information about the color green:

  1. According to a large-scale study carried out in England, the shade called Marrs Green was recognized as the most attractive color. It is a neutral shade of green mixed with a touch of blue.
  2. Orthodox Christianity considers green to be a symbol of endless life.
  3. Green in Islamic beliefs is a sacred color, the embodiment of life and Paradise. It is often found on the flags of many Muslim countries, such as Saudi Arabia, Mauritania, Algeria, Pakistan.
  4. Green is considered a symbol of Ireland and St. Patrick's Day. Leprechaun - a famous character in Irish folklore and one of the symbols of this country - is traditionally depicted in green clothing. Another symbol of Ireland is the green clover leaf.
  5. Various environmental movements usually choose green for their flags and logos.

What does green mean? Find out about it from the video:

What does it symbolize?

Green color has long symbolized joy, happiness, youth and childhood, warmth, carelessness, prosperity, calmness, balance, wisdom, growth and development, fun and hope, spring and summer.

For people, green has always been inextricably linked with harvest, agriculture, gardening.

Nowadays, this color is rarely associated with anything. negative.

However, several centuries ago, the green color in certain regions was associated with demons, sorcerers, devils and small evil spirits, for example, with water.

Green eyes are believed to be a sure sign of a witch.

What is associated with?

Main association with a green color that any person will have - plants, leaves of trees and flowers, berries, vegetables and fruits (green grapes, lime, cucumber, avocado, green apple varieties).

Some reptiles and birds also have a green color. Among reptiles and amphibians, these are frogs, some lizards and snakes, toads, crocodiles, monitor lizards.

Among birds, green organists, parrots, green bee-eater, and certain species of pigeons can boast of green plumage.

Psychologists have different attitudes towards different shades of green.

For instance, light green colorassociated not only with green, but also with yellow, therefore, it partially adopts its characteristics.

If there is not enough green in light green, it looks colder and softer, therefore, it affects people more soothingly than exciting.

In psychology, green is considered predominantly positive color, even its dark shades rarely cause a pronounced negative, since in any of its manifestations it has a close associative connection with nature, which people encounter every day.

Magic green:

Purpose of use in advertising

Assorted stickers and decals that include words "eco" and "Bio"are also usually made using green.

Since the packaging must display the content, green can be used in the development of packaging for products containing vegetables, fruits or berries colored with it.

Impact on the psyche

Different shades of green have different effects on a person's well-being.

In general, green can be attributed to soothing, relaxing colors, but its bright, saturated shades, such as light green, can, on the contrary, have a mild invigorating effect and give energy.

Features of the influence of green on well-being:

Who needs to paint a room green? Color in interior design:

Pulls to green: what does it mean?

Green color find attractive about 15% of peopleliving in the Western countries of the world, and about the same percentage of people consider it repulsive, associate it with superstition.

There is some connection between color preferences and the nature of people, so information about the favorite colors of a new friend can be helpful.

But you shouldn't take performance overly seriously.: each person is unique, and it is best to recognize others in the process of close communication, and not using average descriptions of character.

Menwho find green attractive usually have the following character traits:


Womenwho find green attractive are more likely than others to prioritize family and loved ones over work and career.

They are friendly, like to make new acquaintances, have strong mental and physical health, and often choose sports, dancing or yoga as their hobby.

They have the following features:

  1. Empathy.Empathy and emotional intelligence are generally more developed in women than in men, so they often offer their emotional support to other people and are able to give good advice. They make excellent psychologists and psychotherapists.
  2. Patience.Like men, these women are able to control emotions for a long time, are not prone to tantrums and sudden mood swings. Developed empathy helps them better understand the feelings and experiences of others, and when you understand why a person behaves in a certain way, it is easier to endure and find the right words.
  3. Politeness.They are smiling and considerate, respectful of the people around them and do their best not to cause them discomfort without good reason.

Also, people who prefer green differ judiciousness and know how to maintain a balance of emotion and reason.

If a person does not like him: what does this mean?

Green color people with the following character traits do not like:

  • increased anxiety, fear of difficulties;
  • isolation, lack of communication;
  • the desire to be different from the people around.

Such people do not like noisy companies and prefer a quiet holiday with their closest friends.

Who is it for?

This color can be called universal: if you choose the right color combinations, it will look appropriate both at the party and at the interview.

Green color in the interior is perfect for people who appreciate peace of mind and want to feel as comfortable as possible. Neutral greens work well in a bedroom.

For people who love green, the following negative character traits are inherent:

  • excessive craving for conservatism, stability;
  • selfishness;

For some people, green works overly soothing, therefore, their performance decreases, they become more passive.

But this feature is not very common. Otherwise, green evokes mostly positive associations and helps people feel better.

Green color predominantly a symbol of calmness, peace and well-being. Most plants are colored with this color, as they contain chlorophyll. Green is also popular in many religions, both modern and centuries old. In Ancient Egypt, a deity named Osiris was depicted using green shades, since he was considered the god of the kingdom of the dead and the god of growth. He identified two oppositely directed tendencies: the tendency towards life, and the tendency towards death. For Muslims, green was considered sacred. It symbolized nature, relaxation, oasis, life. Jewelry made of green stones are also popular among Muslims, since it is believed that this color brings success in business, vitality and well-being. In Orthodoxy, the Holy Trinity is denoted in green. In Judaism, green is considered the color of victory. In Buddhism, green has two symbolic meanings: a bright green hue symbolizes vitality and strength, and pale green - extinction and death.

Thus, green appears in various symbolic meanings. But most often it denotes the birth of a new life, prosperity and good luck.

Green color in the interior

It is worth paying tribute to the influence of green on the human psyche in the interior. This color will perfectly fit into any space, be it an office, home or apartment. Wherever green shades appear, comfort and balance reign. If you are decorating a room for relaxation, then you can use both elements of greenery on the wallpaper or furniture, or leave the solid green color without a pattern. You can also add green lighting, which should not be bright or slightly dimmed in order to create a comfortable environment as much as possible. This room is perfect for yoga or meditation. After all, the green color better than others has the ability to quickly remove accumulated fatigue and stress, as well as negative emotions, in a short period of time. It is best if in every room, including the kitchen, you have at least a piece of something decorated in green. So it can stimulate you to new beginnings, inner growth and disclosure of creativity. Thanks to this, you can always feel cheerful, energetic and share this cheerful force with others. In addition, this color will help you improve your


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